In years past, Black Friday has seen camp outs, long lines, and hordes of shoppers rush the entrance of stores across the country.
But a major shift is visible this holiday shopping season. Instead of advertising their Black Friday deals, some stores have advertised they will be closed the day after Thanksgiving.
TJ-Maxx and Homegoods are running a series of advertisements, encouraging their customers and their associates to spend the day with their family.
But there are plenty of other companies who have not resisted to starting Black Friday early.
Bass Pro Shops, for example, opens at 8:00 a.m., on Thanksgiving Day. Meanwhile Wal-Mart started it's online Black Friday deals at midnight.
According to the National Retail Federation, nearly 60 percent of Americans will shop at some point this Thanksgiving weekend.
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