Police ID man who died after being punched, hitting head on grou - KMOV.com

Police ID man who died after being punched, hitting head on ground outside Rent-A-Center

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Investigators on the scene of a beating death in north St. Louis. Investigators on the scene of a beating death in north St. Louis.
ST. LOUIS, Mo. (KMOV.com) -

Authorities have identified the man who died after being punched so hard that his head hit the ground in north St. Louis Wednesday.

Willie Reed, 50, was killed during an altercation at the intersection of Newstead and Natural Bridge Road in the parking lot of a Rent-A-Center store. An employee of the store said shoppers told him Reed was attacked outside the store around 1:30 p.m.

The employee said Reed was a regular customer who was in the store everyday.

After the incident, the suspect entered the passenger seat of a black SUV and left the scene, police said.

The investigation is ongoing. 

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