Vaughn: Stan Kroenke blew it! - KMOV.com

Vaughn: Stan Kroenke blew it!

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St. Louis Rams owner Stan Kroenke speaks during a news conference where Jeff Fisher was officially introduced as the new head football coach of the St. Louis Rams NFL team, in St. Louis, Tuesday, Jan. 16, 2012. (AP Photo/Tom Gannam) By Tom Gannam St. Louis Rams owner Stan Kroenke speaks during a news conference where Jeff Fisher was officially introduced as the new head football coach of the St. Louis Rams NFL team, in St. Louis, Tuesday, Jan. 16, 2012. (AP Photo/Tom Gannam) By Tom Gannam
Jeff Fisher, right,  poses with team owner Stan Kroenke at a news conference where Fisher was officially introduced as the new head football coach of the St. Louis Rams NFL team, in St. Louis, Tuesday, Jan. 16, 2012. (AP Photo/Tom Gannam) By Tom Gannam Jeff Fisher, right, poses with team owner Stan Kroenke at a news conference where Fisher was officially introduced as the new head football coach of the St. Louis Rams NFL team, in St. Louis, Tuesday, Jan. 16, 2012. (AP Photo/Tom Gannam) By Tom Gannam
St. Louis Rams owner Stan Kroenke speaks during a news conference where Jeff Fisher was officially introduced as the new head football coach of the St. Louis Rams NFL team, in St. Louis, Tuesday, Jan. 16, 2012. (AP Photo/Tom Gannam) By Tom Gannam St. Louis Rams owner Stan Kroenke speaks during a news conference where Jeff Fisher was officially introduced as the new head football coach of the St. Louis Rams NFL team, in St. Louis, Tuesday, Jan. 16, 2012. (AP Photo/Tom Gannam) By Tom Gannam
By Afton Spriggs By Afton Spriggs

(FootballStL) -- It should have been a day for Rams fans to get excited about the hiring of Jeff Fisher. Instead, I came away from the news conference introducing Fisher as the new head coach more concerned than ever that the Rams are moving. By terms of their dome lease they have to stay here through the 2014 season, but can leave after that unless the dome ranks as one of the best 8 stadiums in the NFL. There is zero chance of that happening. The dome is among the worst stadiums in the league. There's no realistic way to make improvements to make it among the best.

Rams owner Stan Kroenke had a chance to tell Rams fans not to worry about a possible move. He could have said how much he loves St. Louis. He could have said he'll try everything to make it work here. He could have asked fans to help support the team so that the Rams have a long term future in St. Louis. But he didn't say anything like that or anything even close. Instead, in a deadpan delivery, he said there is a process in place and that "we'll see" what happens. "We'll see" is what you say to your kids when they ask for something and you don't want to give it to them. Is there nobody with the Rams with any public relations savvy? Would it have been so hard for Kroenke to say a few encouraging words so that his fan base might be more likely to support his product? How can he possibly expect fans to get excited about his horrendous football team with the possibility of a move just three years away?

It appears the best hope for St. Louis hanging onto the Rams is if Kroenke is angling for a new stadium to be built. There has been speculation that a new football stadium would fit nicely where the old Chrysler Plant once stood in Fenton. Kroenke owns a lot of land in the Chesterfield Valley. It's possible he'd be interested in building a new stadium there, maybe surrounded by a Kroenke development that would include hotels, restaurants, office buildings and other businesses. If neither of those options pan out, we're probably doomed to lose the Rams. The franchise would be worth more in Los Angeles that here in St. Louis. If it's all about the money, and apparently it is with Stan Kroenke, the future of NFL football in St. Louis is very much in jeopardy.

-- Doug Vaughn, News 4 Sports

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