ST. LOUIS (KMOV.com) -- On the 40th anniversary of McDonald's Ronald McDonald House Charities (RMHC), a "Day of Change" requests customers' spare change--and a fashion statement.
On Wednesday, McDonald's is asking for St. Louis area customers to show their support for RMHC. According to a press release, customers can help the charities by donating their spare change, wearing red and white striped clothing and using the hashtag #forRMHC on social media to share their related photos and experiences.
"If each McDonald's customer dropped a penny into an RMHC Donation Box each time they visited, RMHC could raise more than $250 million to support the critical needs of children globally," said the press release.
The Ronald McDonald House Charities, which opened their first location in Philadelphia in 1974, work to provide high-quality health care, along with a "home away from home" for the families of sick children. The charities serve over 13,000 children and their families every year, enabling them to heal while spending time together as a family.
The RMHC opened their first St. Louis home in 1981 and Ronald McDonald House Charities of St. Louis now includes three houses, three RHMC family rooms at local children's medical centers and a Ronald McDonald Care Mobile.
"The donations we collect help provide a 'home-away-from-home' for nearly 2,000 families of seriously ill children every year," said President of RMHC St. Louis Dan Harbaugh. "In 2013, McDonald's customers generously contributed $328,900 in donations through the collection boxes to help support these families."
Click here to learn more about the Ronald McDonald House Charities.