Kmart opens for 41 hours straight

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by Mike Colombo / News 4

KMOV.com

Posted on November 28, 2013 at 7:58 AM

(KMOV.com) Kmart is choosing to open its doors Thanksgiving morning and stay open for 41 hours straight. 

Kmart’s decision was met with a lot of criticism. Customers took to social media threatening to boycott the retailer if it did not change its decision.

A spokeswoman for the company said the decision was based off of feedback from customers who wanted more “flexible holiday in-store shopping times”.

For the past three years, Kmart has opened at 6 a.m. on Thanksgiving. Last year, the store closed at 4 p.m. for a few hours to let shoppers and employees enjoy the holiday with family. 

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